Juice Masters, the underwhelming year-old health food restaurant and juice bar on the corner of Fifth and Prospect Place, has shuttered. They did their best to grab hold of the health-conscious market (and certainly chose a good location for it), but a combination of uninterested service and low quality product doomed them.
According to Yelp reviewers, the shop, which specialized in fresh squeezed juices and gluten free sandwiches and wraps, always appeared to be a little dirty (warranting a "B" rating), counter folks always seemed a bit surly, and the food usually didn't turn out quite as ordered. One reviewer was assured that all the vegetables were organic, while upon further inspection they had stickers on them implying that they weren't. Another got a stump from a head of lettuce in his sandwich. Another waited 20 minutes for two sandwiches while employees "looked on in miserable boredom."
While there's certainly a market for gluten free, organic food and juice, Juice Masters just couldn't put it together enough to attract repeat customers. Thankfully, it looks like there's a "healthy food" restaurant in the works right across the street.