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Open for Business: Du Jour Bakery, 365 Fifth Avenue

Du Jour Bakery opened yesterday in the space last occupied by Perch Cafe, on Fifth Avenue between Fifth and Sixth Streets. Run by the husband-and-wife duo of TJ and Vera Obias, it's chock full of sweets, pastries, and baked goods both sweet and savory, and it's clear from a visit during their soft-opening party on Sunday that there's some major talent at work here. 

Owners TJ and Vera are at left

First, the space. There's a lot of seating available but also a full display case showcasing TJ and Vera's creations, and the room is simply appointed with exposed brick walls, dark wood floors, wooden tables, and a marble counter. There's a well-lit, sunny vibe, and it comes across as an ideal place to while away some time over a cup of coffee.

But I wouldn't advise sticking with just the coffee. The breakfast menu is loaded with delicious-sounding baked goods, all made in-house: croissants, cinnamon buns, everything pretzels, ham-and-cheese brioche (above), Quiche Lorraine, muffins, scones, cookies, brownies, cupcakes, and for dessert there's almond bread pudding (below, which was also on the dessert menu at Dovetail), creme brulee, cheesecake, and banana pudding. There are also cheddar chive biscuits and Hawaiian buns, on the menu at Pork Slope and Talde, respectively (the chefs are good friends with Dale). A full menu of composed brunch and dinner dishes will soon be rolled out as well. 

As is probably clear by now, TJ and Vera aren't just bakers, they're full-blown pastry chefs, with sparkling resumes. TJ's logged time at Dovetail, Morimoto, Gordon Ramsay at The London, and Cafe Gray, and Vera earled her stripes at The Russian Tea Room and Buddakan, where she met Dale (who introduced her to TJ). They'd never worked together before now, and TJ is handling the savories while Vera handles the sweets, which also include custom cakes and pies. 

According to their website, the goal of Du Jour is to "showcase their love of food and all things sweet." We're pretty lucky that they decided to do it in our neck of the woods. 

Du Jour Bakery, 365 Fifth Avenue Brooklyn NY 11215. Phone: 347-227-8953.

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Reader Comments (15)

So nice to FINALLY have an amazing sounding bakery in the neighborhood. The rest are all so mediocre/bad.

August 21, 2012 | Unregistered Commenterliza

Maybe this place will actually keep some late hours for people who want to skip dessert wherever they're having dinner and don't want ice cream. Gimme 11:00 PM!

August 21, 2012 | Unregistered CommenterSkippy Gyllenhall

sadly it appears they close at 7pm.

so most people who work won't ever go here. so stupid how all these places close at 7pm in this neighborhood.

August 21, 2012 | Unregistered Commenterizzy

I imagine they close at 7pm izzy like just about every other bakery because they are baking at the crack of dawn and open early . Try them on the weekends if you cant make it or even better dont be a slob and get up a little earlierasnd stop by before work like everyone else

August 21, 2012 | Unregistered Commenterjbob

For those of us who need to be at work at 8am and home at 8pm (not all of us have time to post all day long on every blog imaginable like you jbob) it will be difficult to ever make it here except on weekends. even then many of us work.

Wish them luck though, place looks nice.

August 21, 2012 | Unregistered Commenterizzy

and btw, the oldest bakery in the neighborhood (or one of the oldest) is cousin john's bakery, open till 9pm every weeknight, 11pm on the weekend.
so not only is your information incorrect, but you imply you know what you're talking about when you clearly don't.

sweet melissa (not my favorite) is open till 10pm.

monteleone's on court street (best damn bakery in brooklyn) is open till 8pm.

any other misinformation you'd like to spread jbob?

August 21, 2012 | Unregistered Commenterizzy

Those bakeries hire extra staff to run evenings izzy. Bakers are never up that late -this is a bakery actually run by the bakers-you have no idea what youre talking about

August 21, 2012 | Unregistered Commenterjbob

Yeah, I certainly don't understand why, with so much foot traffic, and people wanting dessert, why some bakeries don't establish themselves as a place where someone can grab something a bit later. I understand bakers are up at the crack of dawn. That's why you hire someone else to work the evening shift. 11 PM would be so great.

Caramello is open late and, as good as their stuff is supposed to be, it's laid out in such an unappetizing way that you never want anything but the gelato.

This place looks great, though.

August 21, 2012 | Unregistered CommenterCubanSlope

You're all misinformed. If you actually stopped by you would discover this is their opening week and they are still short on staff. They plan on offering dinner so I suppose they will eventually be open beyond 7pm.

August 21, 2012 | Unregistered CommenterTheodore

I'm only going by what's been shared here, Theodore. Thanks for giving us some new info.

August 21, 2012 | Unregistered CommenterCubanSlope

Anything gluten free? Pretty please.

August 22, 2012 | Unregistered CommenterTina

Just stopped by for lunch today. Kept it simple with a very tasty focaccia and hard boiled egg. But woah the apple turnover was truly the best I've ever eaten and the Linzer Augen cookie was equally delicious and with a twist of a take on it. TJ seems to be the owner, he introduced himself to us and was incredibly pleasant and helpful. GREAT addition to the neighborhood. FYI I have zero connection, just live nearby.

August 22, 2012 | Unregistered CommenterDuJourGood

Visited last evening. The place is really nice. The selection was limited but TJ explained that it was late in the day and that it's only their first week. He was extremely friendly and helpful. We had 2 cupcakes - a banana and a chocolate - both very good. We also shared a linzer cookie which was delicious. Usually, baked goods are stale by the end of the day, but these were very fresh. The best thing was the fresh lemonade! We sat in the nice little backyard. We took a muffin home and had it for breakfast and it was still very fresh and tasty. I think this place will be a hit. I wish them the best of luck.

August 23, 2012 | Unregistered CommenterParkslopegal

Everything I have tried so far has been superb. Their almond bread pudding is terrific as is their almond croissant. Unlike many other bakeries their pastries do not overwhelm you with excessive sweetness, their flavors are more dynamic. I have high hopes for Dujour!

August 23, 2012 | Unregistered CommenterTheodore

Went there this weekend and everything was incredible. I thought the blueberry streusel muffin was actually better than Blue Sky's muffins (though my fiancee disagreed, being a Blue Sky devotee), and the bacon maple scone was hefty, hearty, and still warm. Great space, friendly owners. We'll keep making the walk over here.

August 27, 2012 | Unregistered CommenterMatt

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